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Rachel Rosario

Human-Centered Strategist

What I do

A. I understand people:

I use deep human-centered research to uncover customer needs and improve stakeholder experiences when they interact with your product or service.

B. I drive business results:

As a data-driven professional with experience owning products/services across pharma, tech, retail, and not-for-profit, I use experience design to drive results against measurable business goals.

C. I make it happen:

I stay involved from strategy through implementation—bringing ideas to life through solutions design, project management, cross-functional collaboration, and change management.

Strategic Brand Planning

Boosting revenue of an underperforming drug to treat Ulcerative Colitis

Employing Behavioural Economics

Boosting enrolment in Canadian newcomer integration programs.

Client Negotiations

Negotiating Regulatory Constraints in a Digital Patient Support Platform

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Available for freelance and full-time roles.